My motivation for conducting this study, presented as a research question, is to explore: What are the pre-match impression management practices of Tinder users? For this paper, I draw on the impression management literature, keeping in mind the relevance of a technologically mediated dating environment. Interview analysis is followed by a conclusion and discussion.

Impression management on dating apps

Goffman ( 1959 ) classically argues that individuals attempt to control or guide others’ impressions by manipulating setting, appearance, and behavior. Continue reading →